Thursday, September 23, 2010

A Passion for Ferrari in the heart of Singapore

This afternoon, at Singapore’s Marina Bay Sands Resort, there were celebrations at the opening of a new Ferrari Store, the thirty eighth in the world for fans of the marquee.

Situated on the first floor of one of the three towers which make up the biggest resort in Asia and designed by Israeli architect, Moshe Safdie and located in the heart of the city, its design and contents reflect the history, tradition and spirit of Ferrari.

Guest of honour at the opening was Felipe Massa, here in Singapore to take part in the fifteenth round of the Formula 1 World Championship and he was joined for the ribbon cutting ceremony by Enrico Galleria, Ferrari Commercial and Marketing Director, Massimiliano Ferrari, Licensing and Retail Director, Edwin Fenech, CEO of the Asia Pacific, Middle East and African regions for the Maranello company and Teo Hock Seng, the CEO of Ital Auto Pte. During a short meeting with the local press, the Brazilian driver expressed his admiration for this city which is in a state of constant expansion: “For me, it is very nice to be back racing here, having missed last year’s race because of my accident in Hungary. That was back in 2008 and everything seems to have changed a lot! I think it is fantastic for fans of the marque to be able to acquire something linked to their dream, even if it is in a somewhat different way to what happened to me when I joined this great family.” Edwin Fenech had warm words of thanks for Teo Hock Seng for the step forward made along with the opening of the car dealership, which took place exactly one year ago in Singapore and underlined the important role played by the company’s partners in Ferrari’s Asian programme.


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